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NLL to broadcast live on YouTube for 2013 season

11/12/2012, 10:32am EST
By NLL.com

League partners with The Lacrosse Network to stream games

The National Lacrosse League, in partnership with The Lacrosse Network, has announced that the league’s online game broadcasts will air on YouTube during the 2013 season.

The entire 2013 NLL season will be broadcast worldwide and live on YouTube (subject to territorial blackout restrictions for some games). NLL’s YouTube broadcasts will begin with the season opener on January 5 when the defending champion Rochester Knighthawks take on the Washington Stealth.

“We’re excited to announce our dynamic partnership with The Lacrosse Network to bring NLL games to YouTube,” said NLL Commissioner George Daniel. “YouTube's worldwide audience will be a great platform for us to showcase exciting NLL action.”

“This is another win for sports fans around the world. By adding its live games to YouTube, the NLL will put its sport in front of millions, connecting and building deep relationships with its fans. We’re thrilled to help NLL grow and prosper,” said Frank Golding, YouTube Director of Sport for North America.

“The Lacrosse Network is proud to present NLL games on a platform that is international, accessible and interactive,” said The Lacrosse Network President Samir Chaudry. “Our partnership with the NLL is a major step forward in our mission to grow the game of lacrosse through the power of media.”

NLL games on YouTube will be available for mobile viewing live and on demand via iPad, iPhone and most Android devices.

Founded in 2005, YouTube has more than 800 million unique visitors each month, with the site receiving more than four billion views per day. Seventy percent (70%) of YouTube traffic comes from outside the United States.

About the National Lacrosse League:

The National Lacrosse League (NLL) is North America's professional indoor lacrosse league, featuring the best lacrosse players in the world. Founded in 1987, the league opens its 27th season in January 2013. Average game attendance is close to 10,000 fans per game, with several games played in front of crowds in excess of 16,000 fans. The NLL has nine teams playing in major markets of the United States and Canada: Buffalo Bandits, Calgary Roughnecks, Colorado Mammoth, Edmonton Rush, Minnesota Swarm, Philadelphia Wings, Rochester Knighthawks, Toronto Rock and Washington Stealth. NLL games are televised nationally on CBS Sports Network. For more information, visit the official website of the National Lacrosse League at: www.NLL.com.

About The Lacrosse Network:

The Lacrosse Network (TLN) is a YouTube partner dedicated to growing the game of lacrosse through the power of media. Founded in 2011, TLN has quickly emerged as the premiere source of lacrosse media through its live broadcasts and slate of original programming. TLN broadcasts at the highest levels with TLN content appearing on ESPN’s SportsCenter Top Ten and SportsNation. For more information, visit www.youtube.com/tln.

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