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WK
1
Fri, Dec 2
FINAL
Philadelphia
8
Halifax
18
Q1
06:49
Vancouver
0
Toronto
5
Sat, Dec 3
19:30:00
San Diego
New York
Sat, Dec 3
19:30:00
Albany
Buffalo
Sat, Dec 3
20:00:00
Rochester
Georgia
Sat, Dec 3
20:30:00
Colorado
Saskatchewan
WK
2
Fri, Dec 9
20:30:00
Las Vegas
Panther City
Fri, Dec 9
22:00:00
Saskatchewan
San Diego
Sat, Dec 10
19:00:00
Toronto
Rochester
Sat, Dec 10
21:30:00
Vancouver
Calgary
WK
3
Fri, Dec 16
22:00:00
Calgary
Vancouver
Fri, Dec 16
22:30:00
Panther City
Las Vegas
Sat, Dec 17
19:00:00
Buffalo
Toronto
Sat, Dec 17
19:00:00
Rochester
Albany
Sat, Dec 17
19:00:00
Philadelphia
Georgia
Sat, Dec 17
19:30:00
Halifax
New York
Sat, Dec 17
20:00:00
Colorado
Panther City
WK
5
Fri, Dec 30
19:30:00
Halifax
Buffalo
Fri, Dec 30
21:00:00
San Diego
Calgary
Sat, Dec 31
21:00:00
Panther City
Saskatchewan
WK
6
Fri, Jan 6
22:30:00
Philadelphia
Las Vegas
Sat, Jan 7
19:00:00
Panther City
Rochester
Sat, Jan 7
19:00:00
Halifax
Albany
Sat, Jan 7
19:00:00
Buffalo
Georgia
Sat, Jan 7
19:30:00
Toronto
New York
Sat, Jan 7
22:00:00
Vancouver
San Diego
Sun, Jan 8
0:00:00
Calgary
Colorado
WK
7
Fri, Jan 13
18:30:00
Albany
Halifax
Fri, Jan 13
21:00:00
Saskatchewan
Colorado
Sat, Jan 14
19:00:00
Halifax
Toronto
Sat, Jan 14
19:00:00
Panther City
Philadelphia
Sat, Jan 14
19:30:00
Georgia
Buffalo
Sat, Jan 14
21:00:00
San Diego
Calgary
Sat, Jan 14
22:00:00
Las Vegas
Vancouver
Sun, Jan 15
15:00:00
Rochester
New York
WK
8
Fri, Jan 20
19:30:00
Buffalo
Rochester
Fri, Jan 20
22:30:00
Vancouver
Las Vegas
Sat, Jan 21
19:00:00
New York
Albany
Sat, Jan 21
19:00:00
Toronto
Philadelphia
WK
9
Fri, Jan 27
18:00:00
Rochester
Halifax
Fri, Jan 27
19:00:00
Buffalo
Philadelphia
Sat, Jan 28
19:30:00
Buffalo
New York
Sat, Jan 28
20:30:00
Las Vegas
Saskatchewan
Sat, Jan 28
21:00:00
Toronto
Calgary
Sat, Jan 28
21:00:00
San Diego
Colorado
Sat, Jan 28
22:00:00
Panther City
Vancouver
WK
10
Fri, Feb 3
21:00:00
Georgia
Colorado
Sat, Feb 4
18:00:00
Calgary
Halifax
Sat, Feb 4
19:00:00
New York
Toronto
Sat, Feb 4
19:00:00
Albany
Philadelphia
Sat, Feb 4
19:30:00
Rochester
Buffalo
Sat, Feb 4
22:00:00
Panther City
San Diego
Sat, Feb 4
22:00:00
Saskatchewan
Vancouver
Sat, Feb 4
22:30:00
Colorado
Las Vegas
WK
11
Fri, Feb 10
19:30:00
Toronto
Georgia
Fri, Feb 10
21:00:00
Saskatchewan
Calgary
Sat, Feb 11
19:00:00
Halifax
Rochester
Sat, Feb 11
19:30:00
Albany
New York
Sat, Feb 11
20:00:00
Vancouver
Panther City
Sat, Feb 11
21:00:00
Colorado
Calgary
WK
12
Fri, Feb 17
22:00:00
Saskatchewan
San Diego
Fri, Feb 17
22:00:00
Calgary
Vancouver
Sat, Feb 18
19:00:00
Georgia
Toronto
Sat, Feb 18
19:00:00
Las Vegas
Albany
Sat, Feb 18
19:30:00
Philadelphia
Buffalo
Sat, Feb 18
20:00:00
Colorado
Panther City
Sun, Feb 19
13:00:00
New York
Halifax
WK
13
Fri, Feb 24
21:00:00
Panther City
Colorado
Fri, Feb 24
22:30:00
Calgary
Las Vegas
Sat, Feb 25
19:00:00
New York
Rochester
Sat, Feb 25
19:00:00
Albany
Georgia
Sat, Feb 25
20:00:00
Vancouver
Saskatchewan
WK
14
Fri, Mar 3
18:30:00
Buffalo
Halifax
Fri, Mar 3
21:00:00
Las Vegas
San Diego
Sat, Mar 4
11:30:00
New York
Philadelphia
Sat, Mar 4
19:00:00
Rochester
Toronto
Sat, Mar 4
19:00:00
Georgia
Albany
Sat, Mar 4
20:00:00
Saskatchewan
Panther City
Mon, Mar 6
19:00:00
Toronto
Philadelphia
WK
15
Fri, Mar 10
19:30:00
Halifax
Buffalo
Fri, Mar 10
21:00:00
Calgary
Colorado
Sat, Mar 11
19:00:00
Albany
Toronto
Sat, Mar 11
19:30:00
Philadelphia
New York
Sat, Mar 11
20:30:00
San Diego
Saskatchewan
Sat, Mar 11
22:30:00
Vancouver
Las Vegas
Sun, Mar 12
16:00:00
Rochester
Georgia
WK
16
Fri, Mar 17
21:00:00
Saskatchewan
Calgary
Fri, Mar 17
22:00:00
San Diego
Vancouver
Sat, Mar 18
11:00:00
Georgia
Philadelphia
Sat, Mar 18
18:00:00
Toronto
Halifax
Sat, Mar 18
19:30:00
Albany
New York
Sat, Mar 18
19:30:00
Colorado
Buffalo
Sat, Mar 18
20:00:00
Las Vegas
Panther City
Sun, Mar 19
15:00:00
Philadelphia
Rochester
WK
17
Fri, Mar 24
20:30:00
San Diego
Panther City
Sat, Mar 25
19:00:00
Toronto
Albany
Sat, Mar 25
19:00:00
Halifax
Philadelphia
Sat, Mar 25
19:30:00
Georgia
New York
Sat, Mar 25
21:30:00
Calgary
Saskatchewan
Sat, Mar 25
22:00:00
Buffalo
San Diego
Sat, Mar 25
22:00:00
Colorado
Vancouver
Sat, Mar 25
22:30:00
Rochester
Las Vegas
WK
18
Fri, Mar 31
20:00:00
New York
Georgia
Fri, Mar 31
21:00:00
Las Vegas
Colorado
Fri, Mar 31
22:00:00
Calgary
San Diego
Sat, Apr 1
19:00:00
Buffalo
Toronto
Sat, Apr 1
20:00:00
Albany
Panther City
Sat, Apr 1
21:30:00
Vancouver
Saskatchewan
Sun, Apr 2
13:00:00
Georgia
Halifax
Sun, Apr 2
18:00:00
Rochester
Philadelphia
WK
19
Sat, Apr 8
19:00:00
Albany
Rochester
Sat, Apr 8
19:00:00
Saskatchewan
Georgia
Sat, Apr 8
21:00:00
Panther City
Calgary
Sat, Apr 8
21:00:00
Vancouver
Colorado
Sat, Apr 8
22:30:00
San Diego
Las Vegas
WK
20
Fri, Apr 14
21:00:00
Las Vegas
Calgary
Fri, Apr 14
21:00:00
San Diego
Colorado
Sat, Apr 15
19:00:00
Philadelphia
Toronto
Sat, Apr 15
19:00:00
Georgia
Albany
Sat, Apr 15
19:30:00
New York
Buffalo
Sat, Apr 15
21:30:00
Halifax
Saskatchewan
Sat, Apr 15
22:00:00
Panther City
Vancouver
WK
21
Fri, Apr 21
20:30:00
Calgary
Panther City
Sat, Apr 22
18:00:00
New York
Halifax
Sat, Apr 22
19:00:00
Georgia
Rochester
Sat, Apr 22
20:00:00
Toronto
Buffalo
Sat, Apr 22
21:30:00
Colorado
Saskatchewan
Sat, Apr 22
22:00:00
Las Vegas
San Diego
Sun, Apr 23
15:00:00
Philadelphia
Albany
WK
22
Sat, Apr 29
19:00:00
Philadelphia
Rochester
Sat, Apr 29
19:00:00
Buffalo
Albany
Sat, Apr 29
19:00:00
Halifax
Georgia
Sat, Apr 29
22:00:00
Colorado
San Diego
Sat, Apr 29
22:00:00
New York
Vancouver
Sat, Apr 29
22:30:00
Saskatchewan
Las Vegas
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Stories/Op-Ed

National Lacrosse League Faces Off With 32nd Season Amidst Great Business Momentum, Expansion

Attendance Growth, New Business Partners, Streaming All Expected To Hit New Marks As League Identifies Washington, DC Area, Bay Area, New York City Market And Dallas As Areas of Potential Expansion

The National Lacrosse League (@NLL), the largest and most successful professional lacrosse league in North America, will kick off their 32nd season on Friday, December 8th amidst unprecedented growth and business interest, and great hope for additional expansion across the United States for the country’s fastest growing team sport.

“This will be a landmark year for the league, its partners, its leadership and most importantly its athletes, coaches and fans,” said NLL Commissioner Nick Sakiewicz (@NLLcommish). “The interest in all we are doing; from our digital first stance to our careful but aggressive expansion plans to our amazing community programs designed to grow the game for all have created buzz around the NLL that hasn’t been seen before, and we are excited to continue to make news in the coming months as pro lacrosse, especially the exciting indoor game, moves to a level never before seen.”

Sakiewicz is now in his second year at the NLL helm after a long career in professional soccer, which included twice winning MLS Executive of the Year.

The 2017-18 season will begin on December 8 with the defending champion Georgia Swarm visiting the New England Blackwolves, the Toronto Rock visiting the Buffalo Bandits, and the Colorado Mammoth visiting the Vancouver Stealth. On Saturday, December 9, the Calgary Roughnecks will visit the Rochester Knighthawks to complete opening weekend. All games will be shown on NLL TV, the league’s award winning digital platform and CBS Sports Digital, with the Toronto vs. Buffalo matchup featured as the NLL Game of the Week livestreamed on Twitter.

The offseason has already been one of the busiest in NLL history, with two franchises already on board for 2018-19; the San Diego Seals (owned by Alibaba co-founder Joe Tsai) and the Philadelphia Wings (owned by Comcast Spectacor).

The response by new partners to joining the fast-rising group has been impressive, with the NLL targeting key geographic areas that have seen a huge growth not just in lacrosse, but in indoor (box lacrosse) at the grassroots, high school and even collegiate level. Those areas that have been targeted as expansion markets include the Washington/Baltimore corridor, the New York metropolitan area, the San Francisco/San Jose area, and Dallas, Texas.

 

Among the key measuring sticks for growth going into the season are:

STREAMING SUCCESS: The NLL adopted a digital-first approach last year. Its Twitter Game of the Week averaged 344,000 viewers in its inaugural season. Its own OTT, NLL TV channel boasts 25,000 subscribers. The NLL also recently announced a distribution deal with CBS Sports Live.

HOME GROWN GROWTH: More and more of the League’s players are familiar to U.S. audiences with 55% of roster players coming from American colleges. The season-opening rosters will have no less than 21 Native American athletes as well, more than all other North American sports COMBINED.

FILLING THE HOUSE:  NLL attendance continues to grow, with preseason attendance this year up almost 20%, with a preseason record crowd of 12,857 in Calgary two weeks ago.  The League’s average attendance last year of almost 7,500 per match trailed only that of the NBA and NHL in terms of professional indoor sports – beating out indoor soccer, indoor football and the WNBA. It marked the third straight season of attendance growth, directly relating to a 12% increase in net box office receipts in 2017.

INCREASED REVENUE:  The NLL’s revenues grew by an impressive 11% last year. Key in that growth was the emergence of NLL TV, new league-wide sponsorships and increased ticket sales.

NEW PARTNERS: New business partners for 2017 both at the league and team level have led to a sponsor revenue growth of 295% from 2016 to 2017.

  • CBS Sports Digital     
  • Covo Drinkware        
  • Signature Lacrosse   
  • Egalet Corporation 
  • Lacrosse.com                      
  • Twitter                                                         
  • Xumo           
  • Veraview
  • Right to Play
  • UHWK
  • Krossover
  • Warrior – New Balance
  • Epoch
  • StringKing                    

OVERALL GROWTH IN LACROSSE: The NLL success has been a key narrative in the overall growth of lacrosse again this year. The sport has seen 12 consecutive years of impressive growth with numbers increasing by at least 20,000 participants each year. The NCAA has seen an uptick of 33% in the number of teams playing the sport over the last five years while there’s been a comparable increase of 27% on the high school level.

For more information about the National Lacrosse League, visit NLL.com.

 

About the National Lacrosse League

The National Lacrosse League (NLL) is North America’s premier professional indoor lacrosse league. Founded in 1986, the NLL ranks third in average attendance for pro indoor sports worldwide, behind only the NHL and NBA. The League is comprised of 11 franchises across the United States and Canada: Buffalo Bandits, Calgary Roughnecks, Colorado Mammoth, Georgia Swarm, New England Black Wolves, Philadelphia Wings, Rochester Knighthawks, San Diego Seals, Saskatchewan Rush, Toronto Rock and Vancouver Stealth. The 2017-18 NLL season, commemorating the League’s 32nd year, begins December 8th for #FaceOffWknd. For more information, visit NLL.com and find the NLL on Facebook, Instagram and Twitter.

NLL